Social Business Power Map

The Ultimate Timeline Of Social Networks, 1960-2012 [INFOGRAPHIC]

The multiple ways social networks make money. [infographic]

The overlapping circles show who’s making money and how they’re doing it. The big red circle, for instance, encompasses the companies that make money selling ads. Twitter is in this circle, along with Foursquare, Yelp and StumbleUpon.

In the center of the diagram where the red circle overlaps with the big blue circle, you’ll find the companies that make money using both ads and paid customers, such as LinkedIn and YouTube.

Google exists in three circles – the red ads circle, the blue paying customers circle, and the web apps circle.

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Digital Advertising Evolution [INFOGRAPHIC]

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Hire an outside firm or enable employees to manage social media?

Who needs an expensive social media consultant when you can train your employees in Twitter, Facebook and LinkedIn best practices yourself?

This Mindflash infographic breaks down the types of social media users you’ll find in your company — the digital native, savvy technologist, reluctant user, digital newby and digital contrarian — and how to approach training each of them.

This guide also highlights an important fact: 76% of companies do not have a clearly defined social media policy. Whether or not you have an explicit policy, make sure you’re aware of the way everyone in your company represents your brand.

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